Web Development Information

Five Steps to Create Your Software Product with Outsourcing


Many executives and investors are skeptical that software products can be developed using outsourcing. Even more skepticism is expressed at the idea of outsourcing version 1.0 of a product. Yet Accelerance clients are using outsourcing to create their products right now. What is the secret to using outsourcing to successfully develop a software product?

Many people believe outsourcing is useless when you are in the Fuzzy Front End - that fuzzy zone between when a market opportunity is known and when serious software development can begin. They think you need to slog through the Fuzzy Front End by coding a prototype of your product. If so, you need the development team here, not several oceans away.

Another false assumption is that you need to write a comprehensive specification for your software during the Fuzzy Front End. Many companies use a very formal product definition process, optimized to remove as much "fuzz" as possible. How long should it take to design a software product before development can begin?

Obviously time is of the essence when developing a new product, but before the development process can begin you must have some idea of what your software will do. It is best to find this out from your prospective customers. But how can you involve your customers early and often in a collaborative process, when both of you are not sure of what they need or want? And what does that have to do with outsourcing?

According to Steve Blank, founder of several software startups and now lecturer at the Haas School of Business at Berkeley, you don't need a product development process. You need a customer development process. You need a process to discover what ornery problem your potential customers have that will cause them to part with their hard-earned money to solve that problem by buying your software.

The first step of Blank's customer development process is Customer Discovery. Here are his steps of customer discovery:

* Create a product (or product demo)

* Meet with customers and answer these four questions of customer discovery:

1. Have you identified a problem customers want to solve?

2. Does your product solve these customer needs?

3. If so, do you have a viable and profitable business model?

4. Have you learned enough to go out and sell?

* Change your product to reflect what you learn

* Iterate until all questions can be answered positively

Is there a way to shorten these iteration cycles? The Accelerance answer is, don't code up your product or prototype at the start. Use an HTML editor to create screen mock-ups. Then link them together to tell the "user stories" of your software product. They show the major use cases of your product. Demonstrating the use cases this way is like putting your product requirements in motion. It simulates how the real product will be used.

HTML is easy to edit and requires no programming. You can make quick iterations before committing your product ideas to code.

Here is the five-step Accelerance formula you can follow to successfully design your product:

1. Describe your product idea and its benefits

2. Create a demo of the major use cases showing the biggest benefits of your software

3. Perform the Customer Discovery steps described above, iterating until you & customers are satisfied

4. Write an MRD using screen shots from your demo as illustrations

5. Develop and test your software

In modern business, you should focus on your core competency and outsource the rest. In the Accelerance five-step process, the first 4 steps of defining your product idea, completing the customer discovery process and documenting the requirements must be part of your core competency. The last step is not.

***

Anybody can develop software. But only you can figure out what your customers will buy. And that makes your software development a non-core process. Use this five step formula to take advantage of low cost outsourcing as an effective way to get your product developed quickly.

Steve Mezak is a successful Silicon Valley technical entrepreneur and international outsourcing expert. Get your copy of his free report on "Outsourced Development - A Secret Weapon for Quickly Creating Software Products" by visiting his Accelerance outsourcing company web site now.


MORE RESOURCES:

Frugal Duchess: Goal-setting
Bellingham Herald, WA - 19 hours ago
Goal setting is an annual exercise as we try to whip our home and other fiscal assets into better shape. And so we crunch numbers and try to tone up our ...


Goal-Setting Drills Make for More Active Coworkers
Newswise (press release) - Jan 5, 2009
“They had individual goal setting — a common technique — but they also had group and organizational goal setting, which provided the peer encouragement that ...
Employer-Sponsored Workouts Boost Workers' Health Washington Post
all 17 news articles


Missoula officials offer New Year's goal setting tips
KPAX-TV, MT - Jan 2, 2009
Missoula City-County Health officials say the new year is a great time to re-commit to new health goals. Here are some goals they recommend striving for ...


Woman Who Lost 100 Pounds Opens Goal-Setting Social Network
PR.com (press release), NY - Jan 2, 2009
Woman who lost 100 pounds shares how to set and achieve your goals through a new goal-setting social network site whose launch date coincides to help make ...


HealthNews

Goal-Setting Tips for the Whole Family
HealthNews, CA - Dec 29, 2008
Goal setting is an important method of deciding what’s important in your life. Since accomplishing these goals builds self-confidence, goal setting is a ...


1/6/2009 - CAP Seminars Focus on the Self and Home
Inland Empire, CA - 18 hours ago
Goal Setting from instructor Letty Herndon teaches how to set specific, attainable and measurable goals that are both realistic and time-bound. ...


Setting effective financial goals for 2009
The Punch, Nigeria - Jan 3, 2009
For instance, Dr. Ron Dontroy, a leading human resource expert and author, The Art of Future Management, likens goal setting to a compass that provides the ...


Goal setting Pacers eye Fraser Valley berth
South Delta Leader, Canada - Jan 1, 2009
By Philip Raphael - South Delta Leader Weeks into the senior girls basketball season, Delta Secondary head coach Bill Lambert says his team is still in ...


Examiner.com

Goal setting for 2009: book projects
Examiner.com - Dec 29, 2008
by Wendy Attmore, Atlanta Writing Careers Examiner Now’s the time to start mapping out some self-imposed deadlines for your book projects. ...


Dining Out: Local burger joints excel at comfort food
Salt Lake Tribune, United States - 51 minutes ago
... a total disregard of medical advice or personal goals, especially at a time when most people have gone through some introspection and goal-setting. ...

Goal-Setting - Google News

home | site map | ArticleGecko | A ClashX Production 2006
© 2006